John D. Freyer

In 2000, John D. Freyer decided to sell the entire contents of his apartment on the auction website eBay in an effort to move away from Iowa City, Iowa. His sold possessions numbered more than 600, not including the hundreds he parted with at a subsequent yard sale. Freyer wrote histories for each of his objects, among them his favorite shirt, false teeth and Jesus nightlight, to entice potential online buyers. This became the online performance project known as, which became a national phenomenon among collectors of popular culture and internet enthusiasts alike who competed for a piece of John Freyer’s life. Learn about the project!


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